How Do We Use Your Personal Information?We use the Contact Information that we collect generally to: – Respond to any inquiries sent through the Site – Communicate with you We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our subscribers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns). Device Information may also be used for advertising and remarketing purposes to ensure that information or advertising relating to our products or services are displayed to subscribers.
Sharing Your Personal InformationWe share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Google Analytics to help us understand how our subscribers use the Site–you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout. Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights. We do not sell your information.
Behavioral AdvertisingAs described above, we may use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work. You can opt out of targeted advertising by visiting these common links depending on the service: Facebook – https://www.facebook.com/settings/?tab=ads Google – https://www.google.com/settings/ads/anonymous
Third Party ServicesPersonal Information is collected using the following services:
- Google Analytics
- Google Cloud Platform
- Google Adwords
- Google Tag Manager
- Facebook Pixel